Graphic Sales Stories, sales comic, sales humor, trade show, conference, convention booth, event ROI, booth engagement, lead capture, badge scan, contact info, face out, smile, concise pitch, qualifying questions, make contact, outreach basics
tchotchkes, swag, free candy, fish in a barrel, wasted spend, staff training, show floor, Gladiator espresso booth, ask us sign, follow-up plan, pipeline generation, event playbook, squishy ball gag

Apparently Peter hates trade shows. Tom not so much. Check out the stories behind the comic.

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