Episode breakdown: “You told me to”
In this episode, Tom and Peter break down the latest Graphic Sales Story — “You Told Me To” — where Mike the sales rep makes a classic mistake: taking the customer’s request at face value.
They take you through the hidden art gems Eli packed into this episode, unpack why failing to identify the real problem (and not understanding or explaining the “why”) can quietly kill deals. Along the way, they share war stories, laugh at Mike’s expense, and offer practical tips to help reps avoid the same fate.
If you’ve ever lost a deal because the customer “got what they asked for,” this one’s for you.
